Communication and Collaboration

The Water Authority advanced its regional Trust the Tap outreach and education platform to assure the public about the safety of water as the COVID-19 pandemic continued. As part of the campaign, the Water Authority and its 24 member agencies partnered with Encinitas resident and Grammy-award winning musician Jon Foreman of Switchfoot in November 2020 to create a series of videos highlighting how tap water across the region meets or exceeds stringent state and federal standards. The three-video series with Foreman reached more than 350,000 views.

In addition, the Water Authority worked with the Southern California Water Coalition and others to create a new video series about recycling water in November 2020. The informative video series was created to educate the public on the use of recycled water in Southern California. The three-video series with Foreman was viewed by more than 350,000 times on YouTube and shared widely on social media.